Ontario College of Art & Design

Course Calendar

COURSE DESCRIPTION

ADVR 4A01
Writing/Documentation for Advertising
0.25 Credit(s)
Studio
Corequisite: ADVR 4K02 Advertising Thesis Project 2
This course prepares students to fully document their proposals and campaigns by developing treatments, presentations, overviews and executive summaries. Writing skills for a detailed presentation summary and executive documents prepare students to put their creative presentations into cogent, complete and compelling print documents that translate complex or abstract ideas into a logical and easily understood form. In this course, students learn to collect, edit, sort and organize their creative solutions into an elegant and highly communicative form.
Notes: Thesis and thesis preparation courses are under review.
Conditions: Should a student be unsuccessful in attaining a 60% average in ADVR 4K02, they will be required, regardless of their mark in ADVR 4K01, to repeat the fall component of Thesis, ADVR 4K01, as well as the winter component of Thesis, ADVR 4K02, and its companion course ADVR 4A01.
Course was last updated June 10, 2010 - 9:57 PM