Ontario College of Art & Design

Course Calendar


Advertising Research
0.50 Credit(s)
Prerequisite: 9.0 credits, including all first-year requirements (5.0 credits)
This course prepares students for the rigors of qualitative and quantitative research as it pertains to Advertising. It supports student success by giving them the "tools" to write a provocative and compelling Thesis Statement or Research protocol. Students gain the knowledge to form the structure, plan the best use of time and some research skills that will help them conduct the research for their chosen subject.
Anti-requisite: ADVR 3A02 Advertising Thesis Project Prep
Course was last updated June 5, 2012 - 5:20 PM